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The New 103.7 Lite FM
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The Future of The New 103.7 Lite FM Starts Now!



The New 103.7 Lite FM
The New Lite FM is THE North Texas choice for LITE Rock favorites now and then! Lite FM is a heritage Dallas station for over 30+ years! DFW adults know and love the personality of Lite FM and the great mix of today’s and yesterday’s refreshing lite rock music.

Gene and Julie start your day with Gene and Julie Mornings, bringing North Texas the latest in lifestyle and entertainment news for today’s active adults. Cooking, fashion, home and beauty tips make time spent with Gene and Julie a must! Terry King handles midday’s with laughter, sincerity and knows DFW like few others. Leigh Ann takes you home and Delilah makes Lite FM nights a special place.

Lite FM is the leader for local entertainment news, concerts and events. Check out the Concert Page and local events to find out what Lite FM is up to and where North Texas heads for fun. Sheryl Crow, The Eagles, Daughtry, Kelly Clarkson, Eric Clapton and many, many more artists make the Lite FM sound the leader for LITE rock! 

The New Lite FM - Today’s Refreshing Lite Rock!

The Kid's Doctor
The Kids Doctor is an online program that supplements their weekly on-air presence and weekend programming.
Sewell Traffic Alerts Sponsorship
CBS Radio is providing its listeners the option to receive traffic alerts via a text message and/or an email and Sewell is our major sponsor for this initiative across all of the station websites.
T-Mobile
T-Mobile wanted to promote their at-home service program that was being tested in the Dallas Market.
Cluster Digital Package: Spring 2008 & Beyond
To kick off our Digital Sales Week initiative, we created a package that includes a group plan to run across our cluster of stations as well as a single station plan if the goal for the client was to be more targeted with their message.
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